The Top Apps Used By Online Marketing Professionals


There are over 5 billion mobile phone users globally, which translates to vast opportunities for digital marketers. Because of this, there are now numerous mobile apps emerging, helping marketers streamline their marketing campaigns, helping them ensure their voices get heard no matter where they are.

Whether you’re an IOS or Android fan, mobile apps can help you in every step of your marketing activities. With just a few taps, you can obtain all the information you need, from trends in the industry, how people respond to your content to the latest best practices.

Even the best online franchise marketing firms stand to gain from the latest tech. These mobile apps help guarantee smooth business operations whenever and wherever. These apps are used by many successful online marketing professionals today.


Buffer is a classic favorite among many digital marketers. It allows you to share and schedule posts on different social media platforms, including Facebook, Instagram, LinkedIn, and other popular applications such as Safari. It offers affordable subscription rates and can work across different mobile operating systems.


Hootsuite allows you to schedule posts on different social media platforms, from Twitter to LinkedIn. It helps keep your audience engaged in your content, which is crucial for most digital marketers, streamlining the process and making it easier for you to expand your reach without much effort. However, this app requires you to pay for a relatively expensive monthly subscription.


As an online marketer, you’re constantly pressured to address the people’s demands, thus making the opinion of users from different platforms essential to your reputation. Mention is an app that can monitor your social media networks, blog posts, and news sites, providing you with up-to-date reports on what people are saying about you and your brand online. Knowing people’s opinions can help you adjust your operations accordingly.

Facebook Pages Manager

facebook homepage on screen

One of the best social media platforms digital marketers use in their strategies is Facebook, as it allows them to post numerous content without charge and have a broader reach. However, it can be challenging to figure out how you can keep on top of your business page with its many functions. Luckily, Facebook themselves released this mobile app that streamlines most activities part of managing a Facebook page. These include posting, commenting, liking, and responding to direct messages.


PixxFly is an outbound marketing app that automates your content’s distribution and syndication through different channels across the internet while giving you detailed analytics for each post, giving you a better insight into what the people are looking for. ;


IFTTT features a vast library of ‘applets,’ a small application or programs designed to perform different functions at once. These help your mobile apps and gadgets work together in different ways. For instance, if you have several Instagram marketing applets, one of these allows your followers to share Instagram photos to Twitter automatically. At the same time, another applet syncs the images to your Pinterest page. It helps you supercharge your marketing strategies efficiently.

Online or digital marketers have a mountain of tasks on their hands every day since they’re leading the charge in a constantly changing sector. You must stay on top of these changes to stay ahead of your competition and achieve long-term success. Fortunately, the apps mentioned can help you stay afloat with the current trends—and one step ahead of future developments.

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